“It sets a new standard in the way we write and interpret the Rules and is central to our efforts to ensure a healthy future for golf. We look forward to continuing that process in the years to come.”
NBC earning the rights is a bit ironic when considering the history of Masters broadcast rights. According to Scott Michaux a longtime Augusta Georgia sports writer NBC was once offered the broadcast rights to the Masters but the offer was mistakenly shipped to executives at CBS.
Riboud believes that a French champion “at the same level of Tiger Woods” is what is needed to change the culture in France. There are no French players on the European Ryder Cup team and the only French golfer to have won a men’s major championship did so in 1907. Two French women have won LPGA majors in 2003 and 1967.